Cross-Culture
As your organisation becomes increasingly international, there are more demands on you. It is not easy to get your message across and convince people with the same background – but the challenge is greater when they have different values and beliefs, organise their world in different ways, and communicate and listen differently.
The Lewis Model of Culture (click on graphic below or click here for a multimedia demonstration) is the most practical theoretical approach to classifying cultures, and the easiest to apply to your work:
You may need to:
- get your sales team to implement a new strategy (download article, PDF, 208k)
- recruit the right people for the right tasks (see this article for advice)
- convince your US parent company to modify their approach
- speed up project work outsourced to India
- sell your concept to the Japanese
With us you will find out your own Personal Cultural Profile, get an experiential introduction to the model and learn how to apply it to communication, presentation, negotiation, decision-making, leadership, managerial effectiveness and working in/leading teams.
Your increased self-knowledge and improved understanding of other cultural types will lead you to act in ways which will improve your professional results.
Become a Lewis Method Cultural Trainer – a 2.5 day course from 3-5 March 2010
The Lewis Model of Culture – as described in Richard Lewis’s business classics “When Cultures Collide”, “The Cultural...
08/01/2010
Specifique Business Mat™
Richard Lewis Communications has recently begun a partnership with Specifique. One of our clients has already implemented a company-wide cross-cultural training programme based around the Business...
19/10/2009
A Finn-Swede
A Finn-Swede is a person who knows how to remain silent in two languages.
Leaders
Leaders are like eagles; they don't flock, you find them one at a time.

Free Trial
CultureActive is an award-winning site providing valuable online resources for International Business Managers. If you would like to try out CultureActive, click here for a multimedia introduction and the opportunity to register for a trial account.


